A LEGOLAND Florida Resort expansion is on the cards with the addition of a new LEGO® Ferrari Build and Race experience and SEA LIFE Florida, also set to open in Spring 2024.
Adding to over 50 SEA LIFE aquariums around the world this brand new Sea Life Florida centre will have visitors embarking on a voyage of oceanic exploration completed by the attraction’s ultimate seascape, The Theme Park Under the Sea, and have the opportunity to discover a diverse range of marine life.
The brand new LEGO® Ferrari addition will see the expansion of Merlin’s global partnership with Ferrari builds on the company’s successful multi-territory collaboration with the IP, which includes the recently opened LEGO® Ferrari Build and Race at LEGOLAND® Resorts in Billund, Denmark; Windsor, UK and California, U.S.
Guests are put in the driver’s seat to build, test and race their very own LEGO Ferrari with cutting-edge digital technology, taking guests’ creations from their imagination to the racetrack and inspiring a lifetime of creativity through the power of play.
This most recent collaboration with Ferrari is part of Merlin’s wider strategy of establishing IP partnerships to create branded entertainment destinations, with a strong portfolio of brands including the LEGO® Group, Sony Pictures Entertainment, HASBRO’s Peppa Pig and Cadbury.
The new Ferrari-themed experience will join more than 50 rides, shows and themed attractions at the 150-acre theme park, all inspired by popular LEGO® brands and characters.
The Resort also houses a Water Park open all year round, as well as three uniquely themed on-site accommodations.
Are you excited about the brand new LEGOLAND Florida Resort expansion?
