Pleasure Beach Resort have certainly impressed me in 2025 already as not only have they reduced prices for their guests but have been so open and transparent about everything that is happening within the theme park.
Yes, rides are being removed but people aren’t seeing the bigger picture. These rides will make way for new experiences and fresh new additions.
The recent announcement of the Intamin Gyroswing will be unprecedented for a UK flat ride as the UK’s tallest gyroswing and the new-gen Intamin swing rides will have a lap-bar restraint giving guests the most incredible freedom for an unrivalled UK flat-ride experience.
River Caves is also undergoing a reimagining but keeping in-line with its origins and the Grand Prix replacement is an ongoing conversation with what we believe to be a family roller coaster coming to the park although this is merely putting two and two together from our own Sherlock detective work.
Today, Pleasure Beach Resort have launched a new range of ticket options giving families and thrillseekers the opportunity to visit the park for even less.
The new tickets have been revealed ahead of the Easter holidays and include lower-priced Nickelodeon Land tickets, big savings with a two-day pass, and discounted tickets in the afternoons. Let’s take a look at the new passes then shall we?
Nickelodeon Land eTickets
The Lancashire attraction this week announced the arrival of Nickelodeon Land eTickets. For £25.00 a guest can ride all 12 Nickelodeon Land rides, meet their favourite characters and enjoy on-park entertainment. They can also explore the rest of the park, making the ticket a great alternative for those who don’t want to ride the bigger rides but still want to experience a great value day out.
Nickelodeon Land eTickets were originally trialled during February half term, and were so popular with families that the park has decided to bring them back for good. They can be purchased online up to 13 days before the visit date.
Two Day eTickets
Pleasure Beach has also unveiled new Two Day eTickets, meaning guests can enjoy unlimited riding for two consecutive days and save themselves up to £38.00 on the gate price.
The Two Day eTicket is priced from £62.00 when booked online in advance.
Two-day Nickelodeon Land eTickets are also available, offering unlimited riding on all Nickelodeon Land attractions for two consecutive days for £49.00.
The tickets can be purchased up to 13 days before the visit date.
Great Value Afternoons
Additionally, last month Pleasure Beach Resort revealed it will offer discounted afternoon tickets for the first time.
From 1.30pm onwards, the cost of an eTicket will reduce in price every hour until 3.30pm.
On selected dates, including April 19, the park is open until 10.00pm, meaning guests could potentially enjoy six and a half hours of riding for the discounted rate.
Park bosses said the move would allow people more flexibility to visit later in the day, allowing them to incorporate a trip to Pleasure Beach as part of a wider day out, for less.
The discounted afternoon tickets are available to buy on the day of the visit, and are available both online and at the gate for the same price.
CEO of Pleasure Beach Resort, Amanda Thompson OBE, said:
“We recognise that people’s disposable income is stretched but families still want to be able to enjoy a memorable day out. So, we’ve looked at ways we can provide alternative, great value ticketing options.
“We hope that by looking at new ways to do things and introducing these new innovations in ticketing, families can continue to enjoy Europe’s most ride-intensive park, for less.”
Pleasure Beach Resort is open every day from this weekend, April 5, with special Easter-themed games and entertainment taking place during school holidays (April 14 – 21.) Saturday April 19 is the first Twilight Thrills event of the year, where visitors can enjoy 11 hours of riding after dark, plus live entertainment.
Guests can secure the best value Pleasure Beach Resort Easter tickets by booking online at www.pleasurebeachresort.com
